What Sustainability Goals Should Your Business Have?

Julie Starr • January 5, 2024

Are you interested in making your business a greener place this year? If so, then there are lots of different steps that you can take which will help ensure that you are able to achieve the right impact here. These are some of the key suggestions that we recommend. 


Increase Recycling Levels


First, you should make sure that you are increasing the level of recycling in your business model. While there has been significant debate about how much recycling benefits the world, the general consensus is that businesses should still be engaging in this activity. There’s lots of different ways that you can recycle more in your business. For instance, you might want to think about adding recycling businesses to your business office space. This a great way to encourage every team member and individual who is part of your company to engage in this activity.

Reduce Energy Costs


It is important to reduce energy costs in your business model. If you are running an office company, you should always make sure that you are switching off all the tech at the end of the day. While this might not seem like a massively significant step, it is going to impact your energy costs and mean that you can save more energy overtime. You could also think about investing in renewable energy solutions. The main option to consider here would be renewable power including solar panels. These can be fitted onto your office buildings and are scalable enough to fit with most business budgets. 


Lower Carbon Emissions 


Next, you should make sure that you are taking steps to lower the carbon emissions of your business as much as possible. This will often require some strategic thinking and it can be quite difficult for large industrial businesses to keep their carbon levels at the right level. However, it is often a matter of starting small before moving onto some of the more larger and significant changes in your business model. For instance, you should think about the tech that is being used around your company on a daily basis. 


Give Back To The Planet


Finally, you might aim to ensure that your business is giving something back to the world instead of simply doing no harm. One of the best ways to do this is by making sure that you are using the right type of packaging in your business model. Compostable packaging is a smart choice because it literally benefits the surrounding soil when it decomposes, providing supplements that helps plants growth and ensures that the earth can rebuild. You could also ensure that you are participating in schemes such as One Tree Planted. This is a great way to keep your company on the right track. 


We hope this helps you understand some of the key steps that you can take to improve your sustainability goals. In doing so, you can guarantee that your business is positioned to become a greener place to work and a key player in helping to improve the planet. 

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.