Going Eco-Friendly Doesn’t Cost Your Business More In The Long Term

Julie Starr • January 18, 2022



Going eco-friendly is a fantastic idea. It means that you are doing your part to help the environment and contribute to a healthy world for us all. The Earth is important and you need to make sure that you are doing your part as a business right now. But, some companies are worried that because it is more expensive in the short term, that this will also be true for the longer term. It’s not true, and we’re going to look at some of the things that you should know about this down below, so keep reading if you would like to find out more.

Plan For The Future

The first thing that you need to think about are your plans for the future. You need to know what kind of direction you are planning on taking your company in, and so on. This is because you need goals, but also because you need money to be able to get to where you want to be. Financial planning is essential for any kind of project whether it’s business or in the home, so it’s important that you think carefully. The more you plan for the future, the better off you are going to be.

Those that have a wing it and find out attitude are not usually going to see the results that they were hoping for. Keep your eye on the prize, and make sure that you have a plan, and this way it’s not going to cost you more in the long term.

Look At Sustainable Energy

Sustainable energy is a fantastic choice for businesses. Really, you want to think about where you live and then you can decide which renewable energy source is going to be best for you. For example, if you live somewhere where there is a lot of sunshine, you should think about using solar power. While the setup can be expensive due to all the new equipment, after that it costs you nothing. When there is sun, you can use your solar power and it won’t cost you a penny. When this isn’t possible, use electricity as normal. Even a small change is an important one.

Be Aware Of Little Changes

There are constantly new little things that you can do to be more sustainable, so keep your eye out for new developments. A lot of them are actually going to save your business money rather than costing you money, so don’t be afraid to give them a try. Anything to help the environment is a step in the right direction.

We hope that you have found this article helpful, and now see some of the things that you need to know about going eco-friendly in your business. While it’s true to say that it might cost you a little more in the beginning when you are making initial changes, over the course of a longer period it will actually save you money. We wish you the very best of luck and hope that you see the results that you are looking for.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.