Five Things You Should Do When Starting An Eco-Friendly Business

Julie Starr • April 5, 2021



Now, more than ever, it’s important that we do all we can to keep our business practices sustainable. Eco-friendly doesn’t need to mean difficult, and luckily there are a number of unobtrusive, forward-thinking ways you can adapt your business idea to help save the planet. 

  1. Re-evaluate your approach

So you’ve decided to take the plunge with a new business idea, read up on how to start an LLC in any state , and got your team assembled. By all accounts, you’re ready to start making the first moves towards making your dream a reality- but now’s the time to take a step back from your concept and reflect. Is this a business idea that will really help people in the long run? If your concept is one that unavoidably relies on unsustainable practices or generates a lot of waste, maybe it’s time to re-evaluate your core business idea into something more sustainable.

  1. Go paperless

As you find yourself starting to put your business into motion, you may find a lot of paperwork start to pile up. While it might be tempting to stick with physical copies, digitizing your records can have a huge number of benefits. Sorting and accessing your documents will become much easier, and your company’s carbon footprint will be smaller to boot. If you choose this route, it’s important to make sure that you equip your machines with top-quality data security protocols to make sure any sensitive information you have doesn’t get compromised. 

  1. Make your business headquarters eco-friendly

If you find yourself in possession of a base of operations for your new, eco-savvy business, make sure that your sustainable ethos extends to the work area you inhabit. Invest in things like eco-friendly lighting , heating, and insulation to keep your space running as healthily as possible. Not to mention that by keeping wasteful consumption to a minimum, you’ll be saving yourself some money in the long run.

  1. Sustainable energy

One of the biggest crises our planet is facing right now is our wasteful expenditure of fossil fuels, causing levels of irreparable damage to our world’s ecology. Fortunately, there are a huge variety of green alternative power sources which can help to offset this impact, if even by a small amount. Consider looking into solar panels, wind energy, or tidal power as new power sources for your processes, and dealing with suppliers who specialize in them.

  1. Work with other eco-friendly companies

Sadly, it can be difficult trying to keep your company sustainable, which is why it’s important to collaborate with other businesses dedicated to preserving our world. For example, rather than working with a notoriously wasteful or polluting company as a supplier, consider reaching out to brands that make an effort to keep waste at a low level. Working together like this can help start to shift industry norms, and affect real change in the ways in which legislators and companies view climate change. 

By making a few small changes to the way you approach your business, it can be incredibly easy to lower your emissions and cut out unnecessary and harmful waste, while also saving some money along the way.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.