What Does It Really Take to Make a New Business As Sustainable As Possible?

Julie Starr • November 17, 2022



The toughest thing about starting a business in the modern world is how we can approach it from a sustainable mindset. Because we are at the tipping point of irreversible climate change, we must consider the impact of the right business that has an eco-friendly and sustainable approach. But when we are starting an eco-friendly business, what do we really need to bear in mind? 

Follow the Templates of Successful Organizations

There are some fantastic companies out there that are operating eco-friendly. For example, IKEA has introduced several initiatives to be more eco-friendly, including a buy-back scheme. When you start to think about the overall goals an organization has, you can, in effect, use their template. If you are in the process of finding the right business framework, even web pages like Franchise Direct have organizations already in existence that you can buy into, and utilize their eco-friendly templates.  If you are in the process of finding the right business framework, even web pages like Franchise Direct have organizations already in existence that you can buy into through Business Brokers , and utilize their eco-friendly templates. 

Think About Working Arrangements

If you want to make a more eco-friendly business, you’ve got to look at the bigger picture regarding those carbon footprints. You may think that you need to get people back into the office, but this is the quickest way to increase your business’s carbon footprint. From transportation to using computers in an office, and everything in-between, it can have a detrimental impact on your overall carbon footprint. This is why you may want to consider flexible or hybrid working. Remote working is the best way to achieve a lower carbon footprint, but you can also cut your business expenses in so many different ways. 

Partnering With Sustainable Companies

The business world will always rely on its reputation. Consumers are far savvier now in who they purchase from, and this is why you’ve got to present a united front and find sustainable partners that will help you to realize your vision. Because there are so many aspects of the supply chain that can have a detrimental impact on our carbon footprint, working with those supply chain partners that have the same mindset can make a massive difference to the quality of your organization going forward. You could use products made from recycled material and work with suppliers of those materials. 

Purchasing Reused Items

Naturally, one of the fundamentals of an eco-friendly business is reusing where possible. The fact is if you need to set up a business office, you can easily make some concessions in the furniture you purchase. Second-hand furniture is easily found because you just need to search on social media or in your local newspaper. There will be times when you cannot get completely second-hand furniture, but this is where going back to the suppliers can ensure that you are doing what you can to minimize your carbon footprint. 

When it comes to starting an environmentally friendly business, it’s not just about the type of business, but about how you conduct your practices. There’s a lot that you can do to make your business more eco-friendly throughout its entirety and make it the best business it can be.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.