Making Your Business Sustainable And Having An Eco Approach

Julie Starr • March 22, 2021



Your business might be thriving right now, but sometimes it can be hard to focus on other aspects that are important factors to your business  but might not necessarily affect the bottom line or the profit. The truth is, there is so much more focus around greener living and sustainability, that businesses now need to be seen to be doing their part to contribute to the changes. So you may be wondering exactly how your business could be affected? Here are some of the things to consider.  

Think about packaging when it comes to products 

One of the first things to think about could be the packaging that you use for products, and whether or not there are alternatives. It could be that you can reduce the level of packaging that is used for your products, or even the amount for shipping as well. We have all seen the media pictures where people have ordered a small item and it has arrived with tonnes of plastic and a huge box. Maybe it is time to think a little more strategically about the packaging that you use. 

Is it time to change business habits?  

It might be time to start thinking about your habits within the workplace as well as within your business and seeing if there are any changes that could help the business be a little greener. This could be simple things like switching off computers at the end of the day instead of leaving them on standby, switching off lights, or using a digital documentation system to keep paperwork to a minimum. There are things that you can do to help move your business forward simply by changing the habits you already have. 

Is it possible to recycle old technology?

Many businesses will have older technology. So it might be time to start thinking about some of the ways that you could recycle those items instead of leaving them stored in a cupboard. The parts and the materials could be used for other things, and it could definitely help declutter the workplace. 

Are there any changes you could make?  

Are there any changes that could be made to help you get to where you need to be? Could it be that you change all of the bulbs in your business premises to LED ones? Perhaps you need to think about the fabrics used in the business, where people like Alan Miller of Genesis Diagnostics could prove useful or even how you furnish the business location. Maybe it is simple things like being aware of the things that you use yourself or encouraging your staff and employees to be a little more insightful. Bike to work schemes or carpooling, for example. 

Could your delivery methods be greener?

Of course, there is also not just packaging to think about but the logistics of delivery of the products that you might sell. Is there any way that you could make those greener? Perhaps a delivery company that also has an eco-friendly approach, such as using electric vehicles or low carbon vehicles to deliver the products. 

Let’s hope these suggestions help you have a business that is more environmentally focused.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.