How To Start An Earthmoving Business In 10 Steps

Julie Starr • May 20, 2022



Starting an earthmoving business can be a daunting task. There are many facets to starting a business, from the initial planning stages to the day-to-day operations. However, with a little planning and some hard work, you can be up and running in no time. Here are ten steps to help you get started:

1. Decide what services you will offer.

The first step in starting an earthmoving business is to decide what services you will offer. Do you want to provide excavation services? Landscaping services? Or both? Knowing what sustainable services you will offer will help you determine the type of equipment you will need and the staff you will need to hire.

2. Choose a catchy name for your business.

Your business name is important as it will be how potential customers find you. Brainstorm a few ideas and then run them by family and friends to see what they think. Once you have settled on a name, be sure to register it with your state or local government.

3. Create a business plan.

A business plan is essential for any new business, and earthmoving businesses are no exception. Your business plan should include your business goals, a marketing strategy, and a financial plan. Don’t forget to include information on the equipment and staff you will need to get your business up and running.

4. Get the necessary permits and licenses.

Before you can start operating your earthmoving business, you must obtain the necessary permits and licenses from your state or local government. Depending on the type of work you will be doing, you may also need to obtain a contractor’s license.

5. Purchase the necessary equipment.

One of the most important aspects of starting an earthmoving business is purchasing the right equipment. You will need excavators, bulldozers, trucks, and other heavy machinery including caterpillar ET software . Be sure to purchase quality equipment that will be able to handle the type of work you will be doing.

6. Hire qualified staff.

To run a successful earthmoving business, you will need to hire qualified staff. This includes operators for your excavators and bulldozers, as well as office staff and administrative personnel.

7. Advertise your business.

Once you have everything up and running, it’s time to start marketing your earthmoving business. Create a website, hand out business cards, and place ads in local publications.

8. Develop relationships with other businesses.

Another important part of running a successful earthmoving business is developing relationships with other businesses in the industry. This includes suppliers, contractors, and even competitors.

9. Stay up to date on industry news and trends.

To be successful in the earthmoving industry, it’s important to stay updated on the latest news and trends. This includes new legislation that could affect your business, as well as new technology and methods that could improve your efficiency.

10. Plan for the future.

As your earthmoving business grows, it’s important to plan for the future. This includes saving for retirement, as well as investing in new equipment and expanding your staff.

In Closing

Following these steps will help you get your earthmoving business off to a strong start. With a little hard work and dedication, you can be on your way to success in no time!

By Julie Starr July 17, 2025
The best branding doesn’t always come from big campaigns or expensive graphics. Sometimes it’s the smaller stuff that leaves the biggest impression. Things people actually use, touch, or carry with them. That’s where your brand can quietly make its mark without needing to shout about it. If you’re only focusing on social media and business cards, you’re leaving a lot on the table. Here are five overlooked ways to get your name out there that feel natural, useful, and more personal. Thank-you slips If you’re already sending out orders, there’s no reason not to include a short thank-you slip. You can easily get these made through any decent online print shop , and they’re usually pretty cheap to run off in small batches. Just a simple note that says thanks, maybe with a reminder to follow you online or a cheeky discount code for next time. It’s quick, thoughtful, and makes the whole order feel more finished. Customers notice that kind of detail, especially when everything else they buy online comes with zero personality. You don’t need a complicated design either. Just something clean with your logo, a message that sounds like you, and maybe a social handle. The point is to give them a reason to come back or remember your name without it feeling forced. Branded zip pouches If you sell physical products, offer services, or run events, small zip pouches are surprisingly effective. Think of the kind you’d use for stationery, receipts, or travel bits. You can get your brand printed on the side and hand them out with purchases or include them in welcome packs. People keep them because they’re actually useful. They get tossed in handbags, school bags, or glove boxes and your logo just keeps turning up. Cleaning cloths for glasses or screens This one works brilliantly if you’re in tech, health, beauty, or anything involving screens or eyewear. A simple microfibre cloth with your branding on it can go a long way. Everyone needs one. Whether they use it for glasses, a phone screen, or their laptop, it’s something they hang onto. It’s not the kind of thing people throw away, and that means your name sticks around too. Receipt envelopes You might already use little envelopes to hand over receipts or business cards. Branding those envelopes is a small change that makes a big difference. Instead of someone getting a scruffy bit of paper in a plain sleeve, they’re handed something that feels a bit more finished. You can even add a message inside. Doesn’t need to be anything dramatic. A simple “thanks for visiting” or “see you next time” is enough to add a personal touch. Wet wipes or mini hand gels If your business is in hospitality, food, or anything hands-on, branded wet wipes or pocket-sized hand gels are surprisingly popular. People actually use them, especially at festivals, food stalls, pop-ups, or kids’ events. They end up in handbags or cars and stick around longer than you think. They don’t scream “marketing” either. They’re practical, and when done right, they make your business feel thoughtful. That’s what good branding does, it shows you’ve thought ahead.
By Julie Starr July 14, 2025
What happens when students stop waiting for adults to fix things and start conducting their own energy audits? Money gets saved. The lights get switched off. Data gets analyzed. And a quiet revolution in sustainability begins—inside schools that once overlooked their own inefficiencies. Across the globe, student-led energy audits are proving that change doesn't always need to come from a policy shift or a major capital budget. Sometimes, it begins with a clipboard, a spreadsheet, and a group of curious minds asking: Why are the hallway lights on at noon when sunlight floods the building? The Energy Detectives These audits aren’t science fair projects. They’re rigorous investigations, often done in collaboration with facilities staff, local environmental nonprofits, or even engineering mentors. Students go from classroom to classroom measuring electricity usage, checking for phantom loads , and identifying where heat is escaping in winter or air conditioning is leaking in summer. One high school in Ontario saved over $12,000 a year after its Grade 11 physics students ran an energy audit and suggested simple changes—LED upgrades, motion sensors in bathrooms, and smarter heating schedules. They didn’t just propose ideas. They pitched them with spreadsheets, thermal images, and payback timelines. It worked. Learning That Pays Off—Literally Unlike textbook learning, these audits blend real-world math, environmental science, economics, and persuasive communication. Students aren’t just learning about sustainability. They’re doing it. And the savings add up. From dimming overlit hallways to reprogramming HVAC systems that run all weekend for empty buildings, students are surfacing blind spots that administrators often overlook. In some districts, their findings are influencing energy policy. Elsewhere, the audits have inspired school boards to hire sustainability coordinators—often alumni of the student programs themselves. There’s something poetic about a school funding new books or laptops from money saved by students who found out the vending machines didn’t need to be plugged in 24/7. Why This Matters More Than Ever With education budgets tightening and utility costs rising, every dollar saved is a dollar that can go back into classrooms. And here’s where it gets interesting from a family finance perspective, too. If you’re a parent setting aside money for post-secondary savings, every bit of school efficiency helps. Fewer energy costs might mean more programming, better STEM facilities, or even bursaries. That raises a broader point: when families save for their children’s future, they often look into RESPs (Registered Education Savings Plans). And many wonder—is a RESP deduction available on my taxes? While contributions themselves aren’t deductible, the gains grow tax-free, and students often pay little to no tax when they withdraw the funds during school. A Movement Worth Replicating These audits aren’t just an exercise in environmentalism. They’re leadership labs. Students learn how to spot inefficiencies, speak up in board meetings, and make a business case for change. They don’t just flip switches—they shift mindsets. And they carry these habits into adulthood. The result? A generation growing up not only with climate anxiety, but also with tools to tackle it.