How to Maintain a Green Culture Among Remote Workers

Julie Starr • January 7, 2021



Part of running a sustainable business is successfully engaging employees to create a green culture. This might be a little more challenging with remote staff as everybody is working from different locations. It’s important to keep up the training on how to maintain a sustainable working environment and to encourage employees to adopt green habits at home as well. Maintaining a green culture among remote workers can be very beneficial to your business, here’s how to do it.

Invest in the right technology

Advances in the Telecom Industry mean that it’s now much easier to work from home, not to mention better for the environment. The important thing is to invest in the most energy-efficient equipment for your remote team. The latest in smart devices are more efficient and will allow your team to set up a more sustainable home environment.

Start a green team

Consider setting up a green team to encourage a green culture among employees. This also helps to improve employee engagement. Nominate members of your team who are dedicated to making your business more sustainable. Your green team will be able to work together to come up with new environmental initiatives. They’ll also provide you with new insights on how to encourage a green culture at work.

Encourage green habits

Even though there are plenty of environmental benefits of working from home , it’s important to ensure your employees are adopting greener habits at home. Hold meetings and training sessions on how to live more sustainably. Offer flexibility, so they have the opportunity to cook and eat at home and explain how they can reduce waste, and conserve energy. Teach them to use more eco-friendly lighting, smart home systems, and any other tips on how to run a more sustainable home office.

Organize fundraising

You could motivate your employees by organizing events and initiatives to raise money for environmental charities . You could even turn this into a bit of a competition, and offer rewards as incentives for raising the most money. You could also arrange projects in the local community. This is a great way to engage employees and give them the confidence they’re working for a company with strong values. If you encourage them to post about your joint efforts on social media as well, you can turn your employees into ambassadors for your business. This will help you promote yourself as a green business.

Keep them up to date with company news

In order to keep remote workers engaged , it’s necessary to keep them up to date with company news. This could be anything relating to the results of your green efforts, or other environmental news connected to your industry. Your team needs to feel involved even though you’re no longer all working in the same place, so it’s necessary to maintain their interest in how the company is doing in general. Touch base regularly and ensure you listen to what you’re employees have to say. This will make them feel valued and more motivated.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.