Going Green, Making Your Business Eco-Friendly

Julie Starr • June 4, 2020



One of the biggest pulls to go green is that it can often save money in the long run. While there is more than money at stake, your company’s bottom line should look healthy.

Utilities

Gas, electricity, water. Some of the most significant changes that a business is likely to see. In fact, for large companies, these can quickly run into the thousands. Swapping all the light bulbs to LED power-saving bulbs can make a big difference. They last longer and use less energy. Look for power companies that work with natural energy sources. If you own the building, solar panels produce an incredible amount of energy in summer months. Research alternatives.

Internet

There are several things you can change about how you use the internet within your business. Look for a green host. Green web hosting companies address some of the issues involved with internet usage. They invest in carbon offsetting schemes and renewable energy sources. You can also cut down the number of resources you need by using a cheap VPS to speed up communications.

Landscaping

The space around your building is prime real estate for making a local impact. Creating green spaces is great for your employees, as it gives a productivity boost. But the green can also provide a much-needed space for insects and other wildlife. It can also contribute to cleaning the air. 

Telecommute

Many service-based businesses can work remotely. Studies show that remote workers can be more productive . When there are less staff in the building, the company will use less energy. There will be fewer cars on the road, and productivity is higher. 

Food and Drink

You can make a significant impact here. If you provide food and drinks to your staff, then you can choose where you source from. Look for organic, local produce. Or choose companies whose ethical values align with your own. You can find many coffee and tea companies that have recyclable bags. Opt for loose tea and ethically sourced beans to make a broader impact. Where possible, have a compost program in place too. 

Employees

Your business won’t go green unless everyone is on board. This means training staff in recycling programs. Create a culture within your company that has clear goals for sustainability. Encourage staff with perks for taking public transport and carpooling. Reusable water bottles and travel mugs will help establish good habits. You can place your company logo on to integrate your green efforts and your company. 

All companies should be considering their impact on the world. Looking for a range of ways to reduce energy consumptions, and impart those aims to their staff. Create a business that stands for something and makes changes where possible. People care where their products come from, how they’re sourced and what a business stands for. Companies of all sizes can make an impact through learning and adjusting. New technology, new processes, and future thinking that make changes where they are most needed.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.