Benefits of Adopting Green Technology For Your Business

Julie Starr • May 4, 2021



Green technology does far more than just helping the environment for a business. While helping the environment is a great reason, eco-friendly tech can also be used to enhance the workplace. 

From a boost in productivity to learning what is heic file so your marketing department can become eco-friendly too,  there are many green methods to benefit the workplace beyond protecting the environment. 

Let’s have a look at some of the changes that could have the biggest impact on your business: 

A Reduction In Your Energy Bills 

One of the most stand-out benefits of going green in your business is the reduction in your energy bills. Making small changes such as using LED lights can save you future operational costs month by month, however, there are also more significant changes that can greatly reduce your spending. 

From insulation in your building to smart windows that provide shade when they react with a higher ultraviolet level, there are many eco-friendly technologies that are affordable and can reduce your energy costs. 

A Reduction In Water Usage 

While water consumption may not be something that you considered important in your business, there is no doubt that technology can be used to help reduce it in the workplace and lead to a reduction in costs. 

Drinking fountains, outdoor spaces, kitchen, and bathroom are some of the most common areas that use water in the workplace. Making small changes such as timers on taps, aerated faucets, and adding more efficient toilets can all help to reduce your water bill. 

Reduction In Workplace Waste 

The majority of businesses pay for the amount of trash that is thrown out every month. A lot of these also pay for paper-shredding services to friendly many protect confidential information.  If you’re looking for ways to get rid of your paper, take a look at this Ultimate Guide on Paper Shredding .  Moving to a paperless system help dramatically reduce the amount of paper waste that is produced in any workplace. This area not only provides a safer way to store confidential information but also has the potential to save money and reduce the business’s carbon footprint. 

Reduction In General Office Expenses

Using more green tach in your business will inevitably reduce the costs of your general office supplies. Yes, paper is the most obvious product, but you also need to take into consideration other related items. 

Spenignd on folders, filing, paperclips, pens, markers, and more can be reduced from moving to a digital-based platform. Think about how much your company spends on printer ink, replacements, and maintenance each year, and you can pretty much remove this completely. A green and digital system can help to minimize nearly all of that spending. 

Improved Productivity

Many of the eco-friendly pieces of tech that are suitable for business use also delivers improved productivity. For example, it’s much simpler to find the documents that you need on your cloud storage than it is the sift through filing cabinets. 

Messaging systems, mobile devices, and even newer appliances can help to improve air quality and thus have an impact on your employee’s performance in the workplace. You may even see an improvement in productivity because your employees appreciate their employer keeping up with technology advances and assisting their everyday work-life. 

Improved Employee Health 

Employee wellness is an essential part of running a successful business. Thereof one of the most popular benefits of using eco-friendly technologies is the fact you can improve your employee’s health.  Temperature climate, unhealthy environment, and air quality could all lead ot employees calling in sick. Causing a trickle effect on your business making it less productive.  Air quality, temperate climate, and other factors can lead to staff calling in sick. Proper air filtration on HVAC systems, air purifiers can help you to provide a better working environment. Providing a better working environment could lead to better productivity. 

Attracting New Customers

More and more people are now making the effort to be more green and are more conscious about the environment than ever before. In fact, customers are willing to pay more for goods that are sustainable and are looking for eco-friendly businesses to purchase from. Meaning your company greener could, therefore, lead you to a boost in leads and sales. 

Going green goes much further than saving the planet. As you can see many benefits come from using technology to go green. Nearly all aspects of a business can become more eco-friendly and help them to be more sustainable and attractive to customers. Think about how these types of tech could be used in your business. What benefits do you think they could bring? 

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.