4 Rules for Managing Small Business Cash Flow

Julie Starr • January 18, 2021



For any small business, cash flow really is the thing that can mean sinking or surviving. If you can’t pay your bills because clients or customers haven’t paid, then it is going to massively impact how well the business can run. Getting into more and more debt is not something that you want. So how can you manage your cash flow better? Here are some things to think about as you plan out your small business .

Keep your books up to date

Your cash flow is only going to work well if you have some good accounting and reporting. If you forget to do it or it gets a little out of hand, then it will hinder how well your money works for you and impact how much you have. Make sure that all of your accounting is up-to-date, and also updated regularly. By doing this, being proactive, and taking charge of the business finances , you will know what you have in and when, and that will mean that you will be able to easily tell what you can or can’t afford. 

Rent rather than buy

In the early days of a small business, there will be a host of software or equipment that you will need. In order to help your cash flow, though, it can be a much better idea to rent equipment, rather than buy. When you buy, you are putting a lot of money upfront, before the business has even launched. Not only that, but renting helps you to know what your monthly costs are, as they are likely to be the same each month. For example, if you need some trucks for a construction business, you could rent from somewhere like Flex Fleet Rentals , rather than getting your own fleet. Some months you may need to use less, so if you owned them, you’d be paying for something that wouldn’t be used. Renting is also a more sustainable business option. 

Don’t be too lenient with your customers

When it comes to invoicing, there may be times where you have to cut a client a little slack. But in many cases, you need to be polite but firm, when it comes to invoicing. It is important to have a non-payment strategy in place too. When this is the case, you should always follow-up with it. You might let them off the first time, but after that, make sure that you include late payment fees if payment isn’t made by the right due date. Invoicing and getting paid is key, what is the point of a business without it? So set up a fair system, and monitor it regularly so that you know exactly what has come in, and from whom.

Build a cash reserve

Having some access to cash is what can mean success in business or not. Managing cash flow well is going to help you to build up a cash reserve. When you do this, you can have the confidence to buy new things for the business and make business decisions for growth that will cost money. Having a cash reserve puts you in a really strong position as a business.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.