4 Easy Steps To Protect Your Sustainable Business

Julie Starr • November 3, 2020



Starting and running a business is no easy feat. Although many companies are springing up, only 33% of them survive within the first ten years, and it might even be a lot more difficult for green and sustainable companies. These statistics can be somewhat discouraging, whether you just started your business or have been in operation for a few years. Therefore, you must take steps to ensure that your business is adequately protected to withstand all types of challenges it might encounter. So, how can you protect your business? Here are a few steps you can take to ensure that your business withstands the test of time:

Protect your data

It is essential for sustainable businesses to store critical information, whether it is employee records, customer information, or transactions. It is even more imperative for sustainable enterprises to store data in the cloud to reduce how much paper they use. Otherwise, you might find your business as part of the 60% that closed down due to data breaches. Plus, you need not worry about your hard drive getting crashed or losing your data to natural disasters like fires. When you take steps to protect your data, you lessen the risk of your data getting misused for vices such as phishing scams and fraud. What you can do to protect your business’ information is to install firewalls, organize cybersecurity training sessions for your employees, and use strong passwords.

Hire an accountant

If your sustainable business has been in operation for some time now, and you see a lot of growth and potential, it might be the best time to hire an accountant. An accountant can provide you with expert advice to assist with your development, including hiring new employees, managing utility payments, and expanding your office space. If possible, you can hire an in-house accountant for your business. Otherwise, it is perfectly okay to outsource. You can weigh the options to find the one that best suits your business’s needs, as well as the budget. You can also use a Verifiable Credential Platform to ensure they have the right credentials for the job.

Get business insurance

When you are operating a sustainable business, you are responsible for your employees’ and customers’ well-being. Whatever decisions you make for your company affects them, and when you have business insurance, it might protect you financially from some of the consequences. Many businesses typically get general liability insurance that covers parties that are harmed by your business’ practices. Other states require that you get other forms of business insurance, such as workman’s compensation insurance, which protects your employees that get hurt while working. Companies like Simply Business offer various types of business insurance, depending on the type of business you operate. Check out simplybusiness.com for more essential information.

Research your customers

Before you start working with a new client, ensure that you conduct a full credit check, especially if you render a service. That will protect you and your business from having stacks of unpaid invoices and defaulting customers. Ensure that before you work for a customer, you must have a contract. If any problem develops, the contract or agreement will be the piece of evidence that might help you get the money you deserve.

Regardless of your business’s size, it would be best if you adopted measures to secure it. Hopefully, these tips should help you get started.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.