Three Steps Towards A Sustainable Business And Reduced Costs

Julie Starr • July 8, 2024

Most businesses now understand the importance of being more sustainable and looking after the world. Though, it can still be challenging and feel like you are making a difference. 


The road to completely reducing your carbon footprint as a business can be a little worrisome, however, it can be quite simple. Not only that in the long run, it can help to
reduce costs and make you stand out from the competition. 

Let’s have a look at some of the ways you can be more sustainable in your business: 


Take Control Of Consumption And Reduce Waste

One of the best things you can do when you are trying to minimize your carbon footprint is to reduce your waste. It’s also another way you can reduce costs. When you plan carefully you can easily send less waste to the landfill and make a big change to the CO2 emissions. 


Some of the easiest changes you can make are things like replacing one-use items with items that can be reused many times. A great example of this is coffee cups. Rather than providing coffee in plastic cups that get thrown out, encourage your workforce to bring a reusable cup to work with them or stock the kitchen cupboard with ones for them to use. 


Then you can look at bigger changes such as looking at what you can reuse or recycle from your production processes. 


Audit Your Energy Usage 

You may think that it is a simple idea, however, you might be surprised by how many businesses don’t think about their energy consumption and just use whatever it takes to get things done. Yes, you need to use energy to have your business running, however, you need to look at your usage more closely. When you do an audit you can look at all the data for when you use the most energy. For example, it could be that one team is using more than the other for the same job role. You should have a look at things like employee actions, insulation and ventilation, air conditioning, heating, lighting, and equipment. 


It won’t take long to gather all the information that you need, but that information can help massively reduce your carbon footprint and cut costs. If you want to encourage your employees to think the same about becoming more sustainable think about adding in an incentive for the team who reduce their footprint the most. 


Consider Remote Working 


Since Covid-19
remote working has become something that many businesses have kept full-time. One of the main reasons for this is that it is much more sustainable and massively cuts business costs. Working from home is something that not only helps to reduce business costs but it can also help employees to cut their carbon footprint too. They will no longer travel to work. This simple change can have a huge impact on how sustainable your business is. 


These are just three things that can make your business more sustainable, however, they are three important areas to get you started.

By Julie Starr July 17, 2025
The best branding doesn’t always come from big campaigns or expensive graphics. Sometimes it’s the smaller stuff that leaves the biggest impression. Things people actually use, touch, or carry with them. That’s where your brand can quietly make its mark without needing to shout about it. If you’re only focusing on social media and business cards, you’re leaving a lot on the table. Here are five overlooked ways to get your name out there that feel natural, useful, and more personal. Thank-you slips If you’re already sending out orders, there’s no reason not to include a short thank-you slip. You can easily get these made through any decent online print shop , and they’re usually pretty cheap to run off in small batches. Just a simple note that says thanks, maybe with a reminder to follow you online or a cheeky discount code for next time. It’s quick, thoughtful, and makes the whole order feel more finished. Customers notice that kind of detail, especially when everything else they buy online comes with zero personality. You don’t need a complicated design either. Just something clean with your logo, a message that sounds like you, and maybe a social handle. The point is to give them a reason to come back or remember your name without it feeling forced. Branded zip pouches If you sell physical products, offer services, or run events, small zip pouches are surprisingly effective. Think of the kind you’d use for stationery, receipts, or travel bits. You can get your brand printed on the side and hand them out with purchases or include them in welcome packs. People keep them because they’re actually useful. They get tossed in handbags, school bags, or glove boxes and your logo just keeps turning up. Cleaning cloths for glasses or screens This one works brilliantly if you’re in tech, health, beauty, or anything involving screens or eyewear. A simple microfibre cloth with your branding on it can go a long way. Everyone needs one. Whether they use it for glasses, a phone screen, or their laptop, it’s something they hang onto. It’s not the kind of thing people throw away, and that means your name sticks around too. Receipt envelopes You might already use little envelopes to hand over receipts or business cards. Branding those envelopes is a small change that makes a big difference. Instead of someone getting a scruffy bit of paper in a plain sleeve, they’re handed something that feels a bit more finished. You can even add a message inside. Doesn’t need to be anything dramatic. A simple “thanks for visiting” or “see you next time” is enough to add a personal touch. Wet wipes or mini hand gels If your business is in hospitality, food, or anything hands-on, branded wet wipes or pocket-sized hand gels are surprisingly popular. People actually use them, especially at festivals, food stalls, pop-ups, or kids’ events. They end up in handbags or cars and stick around longer than you think. They don’t scream “marketing” either. They’re practical, and when done right, they make your business feel thoughtful. That’s what good branding does, it shows you’ve thought ahead.
By Julie Starr July 14, 2025
What happens when students stop waiting for adults to fix things and start conducting their own energy audits? Money gets saved. The lights get switched off. Data gets analyzed. And a quiet revolution in sustainability begins—inside schools that once overlooked their own inefficiencies. Across the globe, student-led energy audits are proving that change doesn't always need to come from a policy shift or a major capital budget. Sometimes, it begins with a clipboard, a spreadsheet, and a group of curious minds asking: Why are the hallway lights on at noon when sunlight floods the building? The Energy Detectives These audits aren’t science fair projects. They’re rigorous investigations, often done in collaboration with facilities staff, local environmental nonprofits, or even engineering mentors. Students go from classroom to classroom measuring electricity usage, checking for phantom loads , and identifying where heat is escaping in winter or air conditioning is leaking in summer. One high school in Ontario saved over $12,000 a year after its Grade 11 physics students ran an energy audit and suggested simple changes—LED upgrades, motion sensors in bathrooms, and smarter heating schedules. They didn’t just propose ideas. They pitched them with spreadsheets, thermal images, and payback timelines. It worked. Learning That Pays Off—Literally Unlike textbook learning, these audits blend real-world math, environmental science, economics, and persuasive communication. Students aren’t just learning about sustainability. They’re doing it. And the savings add up. From dimming overlit hallways to reprogramming HVAC systems that run all weekend for empty buildings, students are surfacing blind spots that administrators often overlook. In some districts, their findings are influencing energy policy. Elsewhere, the audits have inspired school boards to hire sustainability coordinators—often alumni of the student programs themselves. There’s something poetic about a school funding new books or laptops from money saved by students who found out the vending machines didn’t need to be plugged in 24/7. Why This Matters More Than Ever With education budgets tightening and utility costs rising, every dollar saved is a dollar that can go back into classrooms. And here’s where it gets interesting from a family finance perspective, too. If you’re a parent setting aside money for post-secondary savings, every bit of school efficiency helps. Fewer energy costs might mean more programming, better STEM facilities, or even bursaries. That raises a broader point: when families save for their children’s future, they often look into RESPs (Registered Education Savings Plans). And many wonder—is a RESP deduction available on my taxes? While contributions themselves aren’t deductible, the gains grow tax-free, and students often pay little to no tax when they withdraw the funds during school. A Movement Worth Replicating These audits aren’t just an exercise in environmentalism. They’re leadership labs. Students learn how to spot inefficiencies, speak up in board meetings, and make a business case for change. They don’t just flip switches—they shift mindsets. And they carry these habits into adulthood. The result? A generation growing up not only with climate anxiety, but also with tools to tackle it.