How Your Business Can Adopt More Eco-Friendly Practices

Julie Starr • July 13, 2021



In 2021 you can be both a successful business entrepreneur as well as be environmentally conscious if you can incorporate a few of these simple ways to make a positive difference. 

Use Recyclable Packaging Materials

If your business relies on distributing goods to customers then a positive way you can be more eco-friendly is to utilize packaging material that is made of fully recyclable materials . This will be a lot more eco-friendly than wrapping up individual items in endless layers of unrecyclable plastic that takes years to break down efficiently in the earth. 

Backup Important Files Online

Instead of filling your office space with endless ring binders and stacks of paperwork, why not ensure you have all your important business files backed up virtually online. With some much-needed assistance from an  IT Support Company you can find simple but efficient ways to safeguard important documents and back up necessary files on the cloud as opposed to having stacks of paperwork. This will certainly be a lot more environmentally friendly. 

Use Email Marketing

A much more eco-friendly way to stay in contact with your target audience is to provide the opportunity for consumers to sign up to email marketing and posting on your business’s social media channels. This prevents you from having to print out a lot of leaflets or magazines, and you can easily stay connected with your audience. 

Make The Most of Online Apps

There is a wide variety of online apps now that can help with business-related tasks such as managing payroll , keeping track of your finances, and holding virtual meetings with your staff members. Utilizing these apps is a good way to reduce any unnecessary printed documents and reduce the number of papers you use. 

Create an Eco-Friendly Office Environment

Installing energy-saving light bulbs, fixing any water leaks as soon as possible, and training your staff to switch off appliances after they have used them are all small habits that collectively can make a positive impact on a daily basis. If you can encourage and instill this notion into your employees it will certainly help to create a hard-working yet environmentally friendly office space. 

Establish Contacts With Sustainable Companies

You are likely to be doing business with other companies whether it is to buy certain supplies from them to create and distribute your product or for transportation needs. It would be wise to research prior to establishing a deal, whether the companies you are dealing with are adopting environmentally-friendly processes.

Reduce Your Carbon Footprint

If you can establish business contacts with nearby companies this can significantly reduce your carbon footprint . Utilizing more sustainable methods of transportation such as using electric vehicles, adopting solar or wind power to reduce your electricity and energy bull can certainly have a beneficial effect on reducing your yearly carbon footprint as a business.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.