4 Ways To Make Your Business Appealing To Future Employees

Julie Starr • January 3, 2022



Are you finding that your business has a high employee churn rate ? This is not uncommon and it simply means you have to change the way you and the business are. In the long run, a high churn rate can bring your business crashing down. It can cost a small fortune to advertise a post and take time out from the day to interview individuals. If you get the right people the first time around then it can save you both money and time. 

Going Green

A lot of people these days look for businesses that have a green element to them, a company that cares about its impact on the environment. More often than not, if you have a section on your website that explains what you do for the planet will be enough to satisfy the employees that want to work for a green company.

A green company does more than just recycle the odd bit of paper. To find out how your company can go green, conduct an energy audit. This will give you ways to be more sustainable and save money. 

Being Approachable

One of the most important factors in gaining high-quality employees is to be approachable as a boss. Nobody wants to work for an ogre that growls commands at them each time something goes wrong. If there are problems in the workplace then you will need to be on hand to reassure your employees and do your best to rectify any problems before they escalate. 

Workplace bullying and harassment is a thing and it can cost you, staff members, if they feel you aren’t handling it the right way. Hearing everyone out and having a zero-tolerance approach will mean your employees feel heard and understood. 

Training 

A great company will want to train their employees to better them and give them more opportunities. People won’t want to stay on the same rung of the career ladder. They want to train and further their careers with a wonderful company they enjoy working for. There are always specific training companies out there for your business. For example, if you are running a construction business and you want to train your employees then you could check out Kallibr courses . 

Training often means certificates that go a long way in an employee’s professional development folder. When they come to apply for jobs higher up in your company they will be able to show off these certificates and prove they have the knowledge and skills needed for the new position. 

B enefits & Rewards

One final thing to mention is that you should have a rewards system in place for your employees. Even if it is just once or twice a year that they get a big bonus or even regular days off as a thank you. Having something in place means your business will seem far more appealing than one that offers nothing. 

Hopefully, this gives you an idea of how to be appealing to future individuals who want to work for your company.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.